TRENDING LIP OILS: everything you need to know

The resurgence of '90s and Y2K trends has reignited our affection for nostalgic beauty styles. We're embracing sparkly cosmetics, notably the TikTok phenomenon known as "diamond or dewy lips," in addition to iridescent lip glosses.

Furthermore, viral lip oils have become more popular than ever before. TikTok suggests that this shift is due to our desire to move away from the heavy and sticky lip glosses of the past and move into a plump pout that is more “natural looking” …

Lip oil's recent surge in popularity can likely be attributed to its "clean" and minimalist appearance. In the past year alone, the #lipoil hashtag has accumulated an impressive 1.5 billion views with TikTok enthusiasts showcasing high-shine, luxury options while also opting for trendy selections which now offers a more shimmering variation.

Trending Lip Oils - Everything You Need To Know

But WHY? To give the illusion of fuller, juicier, and well-hydrated lips. Some even use lip oils to enhance the vibrancy of their lipstick.

It's undeniable that these viral lip products can make lips look stunning. However, just like hair oil and face oil, there are concerns about whether lip oil might have adverse effects on your skin.


Although lip gloss and lip oil share some similarities, they also have distinct differences. To begin with, lip gloss typically delivers a thicker, stickier, and more adhesive finish (a product of which we are not big fans). Add some color in the mix and it provides a higher color payoff due to the greater concentration of color pigments in its formulation.

Conversely, lip oil products usually possess a much thinner consistency, resulting in a more translucent color payoff.  Unlike lip glosses, some (and only some) lip oils masquerade as skincare products and not only provide a pleasing look and feel while worn but also assist in moisturising and nourishing the lips, ensuring prolonged hydration even after the product has faded away.

Unfortunately, not all lip oil products are made alike and there are some key factors to consider when looking for a lip treatment that not only looks great when applied, but also contributes to actual hydration, nourishment and that sought-after plump.

Everything You Need to Know About Lip Oils


 Most lip oils incorporate coconut oil or jojoba oil, ingredients that we have all come to love. While both of these components can alleviate issues with flaky and parched skin while also imparting a glossy sheen to the lips, these ingredients alone don’t contain the much-needed hydrators or come in high enough concentrations to actually add real lip-loving benefits for a juicier, healthier looking lip in the long run.

Therefore, skin-care experts generally contend that lip oil primarily serves an aesthetic purpose and might not be the optimal replacement for a hydrating lip balm.

So, is there a solution to not only wanting a lip oil sheen but also the skincare benefits?


Yes, you can get all the dewy benefits of a lip oil AND all the benefits of a great skincare product in one go! A silky, shiny intensive lip treatment if you will…

The ARMÉE Cosmetics Lip Hydrator (with nifty cool tip applicator) was specifically designed as a luxurious lip care treatment for lips that need extra care. Not only does it offer a conglomerate of incredible lip oils, but also includes lip plumping ingredients such as hyaluronic acid, gentle soothers such as arnica and aloe leaf extract, and much needed antioxidants for a true lip-health finish.

It really is the complete lip care product we’ve all been waiting for. Just check out this list of 8 delectable lip oils you can expect to see in this ARMÉE lip treatment product:

  • Glycine Soja (Soybean) Oil
  • Butyrospermum Parkii (Shea) Butter
  • Soybean Oil
  • Montana Flower Extract
  • Simmondsia Chinensis (Jojoba) Seed Oil
  • Carthamus Tinctorius (Safflower) Seed Oil
  • Citrus Limon (Lemon) Peel Oil
  • Camelina Sativa Seed Oil


The ARMÉE Cosmetics Lip Hydrator is an extremely versatile product and various ways of application have been come to love by many.

Here are some of the best ways to get the most of your lip hydrator application, especially if you’re after that plump, diamond-lip look:

Lip Oils - You Definitive Guide

OPTION 1: Start you lip care regime with a gentle lip scrub (check out this lip care kit containing everything you need) to remove dead, flaky skin in turn allowing for optimal product absorption. Apply your ARMÉE Cosmetics Lip Hydrator directly to your freshly scrubbed lips for a plumped up look and hydrated sheen.

OPTION 2: Apply your favorite lip color (we recommend non-drying lipsticks that aid in lip nourishment) after your lip exfoliation and follow with your ARMÉE Cosmetics Lip Hydrator application to give your lip color the “diamond pop” it needs.

OPTION 3: Pull out all the lip care stops, and follow all the steps in “Option 1”, but complete your lip treatment with the application of a collagen lip mask over your lip hydrator application, and leave on for a minimum of 10 minutes. This will allow the high concentration of ingredients in the lip hydrator to really take affect and leave you with your healthiest-looking pout ever.

It's time to Conquer Your Day, every day, no matter what shape your lip love journey takes.

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